Boss Bake - Food Delivery Website
A delightful online platform dedicated to perusing exquisite confections tailored specifically for you.
Bangalore, Karnataka, India
2019
Food & Drink
Concept
During COVID-19, my sister-in-law baked cakes in her home oven and shared them with the family. Everyone loved them and requested her to bake for all occasions. Soon, she took over Birthdays, Anniversaries, and Christmas! She chose to bake full-time, becoming her own boss.
Results
A website, exquisitely designed and seamlessly navigable, awaits you to indulge in the artistry of ordering and savoring delectable, freshly baked cakes. Experience aroma and mouthwatering flavors as our cakes, baked to perfection, are delivered straight from the oven, pampering you with their distinct style.
Process
Creating a food delivery website involved several key steps and considerations:
Audience:
Identifying the target audience (e.g., busy professionals, families, health-conscious individuals).
Wireframes:
Create low-fidelity wireframes on Balasmiq to visualize the layout, content hierarchy, and user flow.
Concept Design:
Creating mood boards, style guides, and visual mockups to establish the website's aesthetic and choosing color schemes, typography, imagery, and other design elements to create a cohesive look and feel.
Prototype Design:
Designing high-fidelity mockups using the design tool Figma while creating intuitive user interfaces (UI) and user experiences (UX) that align with best practices and usability standards.
Including features such as search functionality, menu browsing, user accounts, shopping cart, checkout process, and order tracking.
Menu:
Creating an easy-to-update menu management system to add, edit, or remove items while also including options for categorizing items, adding descriptions, specifying dietary preferences, and setting prices.
Testing:
Conducting a thorough testing of the website's functionality, usability, and performance by gathering feedback from beta testers (friends) and early users (family) to identify areas for improvement.
Launch:
Launching the food delivery website and promoting it to the target audience through Facebook, Intsagram and WhatsApp.
It was also essential to stay updated with industry trends, customer preferences, and technological advancements to stay competitive in the food delivery market. Collaborating with experienced developers, designers, and marketing professionals helped us create a successful food delivery website.
